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California’s Mandatory Sexual Harassment Training

As a business owner or HR manager in California, ensuring compliance with sexual harassment training laws is more than a legal requirement—it’s a commitment to fostering a safe and respectful workplace. With significant obligations and deadlines under California's...

End of Year Employee Retention Strategies

Boosting Employee Retention for the New Year: Four End-of-Year Strategies for Small Businesses As the year draws to a close, you are probably busy reflecting on you achievements, challenges, and goals for the future. You may also be worrying about compliance issues,...

Exceptional Customer Service

Why Exceptional Customer Service Should Be a Core Part of Your Business Strategy. First things first, memorize this phrase: The Customer Isn’t Always Right—But They Are Still Your Customer! As a small business owner, you’ve likely felt frustrated and stuck, knowing...
Advocacy and the Modern Customer Journey (Part 6)

Advocacy and the Modern Customer Journey (Part 6)

 We're wrapping up our look at the modern customer journey. Throughout this six part series, we're going to give you insight into how consumers think and decide on purchasing a product or service. As the world continues to move exponentially faster into the digital...

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Conversion and The Modern Customer Journey (Part 5)

Conversion and The Modern Customer Journey (Part 5)

 We're continuing our look at the modern customer journey. Throughout this six part series, we're going to give you insight into how consumers think and decide on purchasing a product or service. As the world continues to move exponentially faster into the digital...

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Findability and The Modern Customer Journey (Part 3)

Findability and The Modern Customer Journey (Part 3)

 We're continuing our look at the modern customer journey. Throughout this six part series, we're going to give you insight into how consumers think and decide on purchasing a product or service. As the world continues to move exponentially faster into the digital...

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Awareness and The Modern Customer Journey (Part 2)

Awareness and The Modern Customer Journey (Part 2)

 We're continuing our look at the modern customer journey. Throughout this six part series, we're going to give you insight into how consumers think and decide on purchasing a product or service. As the world continues to move exponentially faster into the digital...

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The Modern Customer Journey (Part 1)

The Modern Customer Journey (Part 1)

Welcome to a new series on the blog! Throughout this six part series, we're going to give you insight into the modern customer journey and their experience toward purchasing a product or service. As the world continues to move exponentially faster into the digital...

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